Looking to start a new business this spring? It's peak season to consider allergy relief

The number one rule when starting a new business is finding a product or service with strong demand. But you also need an edge that sets your new business opportunity apart from the pack. The trick, say business experts, is spotting emerging trends. According to Donald Trump, if you can tap an up and coming trend when you start your own business, you'll have more upside and a chance to make a lot more money than in other business opportunities.

Allergy relief industry is growing

When evaluating possible business opportunities, the allergy relief market is worth consideration. Consumers are more aware of allergies than ever before, and those reporting symptoms have grown by more than 15% since 2000. Today, approximately 20 percent - one out of every five people - are affected by allergies.

Consumers are also willing to spend mightily on allergy relief. Spending on medical treatment for asthma and allergic rhinitis has nearly doubled since 2000. In the US alone, consumers spend more than $11 billion annually on allergy relief. Yet, despite the growth in both symptoms and spending, consumers are still not addressing the main cause of their allergies.

What causes allergies and asthma?

The top cause of perennial allergies and asthma is indoor pollutants, lead mainly by dust mites. Dust mites live throughout the house, and feed on dead skin cells. They burrow deep into carpets, cushions and mattresses to nest and reproduce. Because people spend a majority of their time in the bedroom, dustmite levels tend to be highest there, with the mattress harboring the majority of the microscopic bugs.

To reduce allergic reaction from dust mites, a thorough mattress cleaning is essential. Unfortunately, a traditional home vacuum is not sufficient to kill dust mites. Allergy doctors and researchers say that better prevention measures are needed to control dust mites.

Spring offers a unique opportunity to start an allergy relief business

Since those with allergies tend to suffer from both indoor and outdoor triggers, they are more likely to seek treatment in the spring and fall. Now is the time to capitalize on consumer demand when symptoms are at their highest. Americans with allergies spend an average of more than $520 each year on treatment. Yet dust mites -- the primary culprit -- remain in their mattresses and affect them daily.

Selecting a legitimate business opportunity in the allergy relief market

If you'd like to tap the growth potential in the allergy relief market, consider starting a new business with Hygienitech as your partner. With a unique and scientifically proven mattress cleaning and sanitizing process, Hygienitech can position you well in the allergy relief business. Business opportunities at Hygienitech come with all the support, training, tools and equipment you need, so you can focus on building your business. And best of all, you'll be on the upswing of an emerging business trend that is $11 billion strong and growing.